Liberty Media, who owns the Braves, is a publicly traded company, so their financials are made public. We already know they made close to $100 million in income this past year, thanks to the Braves World Series run, but that’s only part of the reason their valuation has skyrocketed over the last 12 months. With a new CBA in place, revenues are expected to climb for MLB organizations.
According to Forbes, the Braves are now worth $2.1 billion, which is a 12% increase from last year, making them the tenth-most valuable franchise in all of baseball.
https://twitter.com/MLBONFOX/status/1507437511429087232
Sports franchises are gold mines these days, and there’s no reason to expect that to change anytime soon. That’s why Braves fans have been so frustrated in the past with the team’s lack of spending. With that being said, Liberty Media is deserving of a pass for this offseason.
The Braves made boatloads of cash last season on their way to a World Series title, and Liberty Media has done the right thing with the extra revenue — spending it on the team. The Braves payroll is set to be over $20 million higher than last season, and I imagine Alex Anthopoulos saved some, too, just in case he needs to make any mid-season acquisitions.
It’s a pretty simple concept; if you build a good product, people will come, and the money follows.
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